Performance Marketing Manager (m/w/d)

Join bonify, Germany’s leading platform for credit scoring and financial management. We are on a mission to revolutionize the FinTech industry and make the credit score and financial data available and transparent for our users. We are seeking a talented performance marketing manager to join our dynamic team in Berlin.

Founded in 2015 by industry leaders from McKinsey and Zalando, bonify has gathered substantial investment from renowned international venture capital firms such as Mosaic Ventures and Ribbit Capital, as well as visionary entrepreneurs including the founders of Zalando and Raisin. Now bonify is ready for the next step: thanks to our acquisition by SCHUFA, we are ready for further advancement, fresh ideas and limitless growth.

Tasks

• Build, manage and own marketing activities across Google Ads (Search, Display, UAC), Affiliate networks, Facebook Ads, Youtube, and more
• Constantly run tests and experiments to develop and optimize the campaign setup
• Manage campaigns both for web and app products
• Cooperate and align with our content and design team on the production of marketing materials
• Run A/B tests to optimize landing pages and ad creatives
• Translate data insights into actions and recommendations.

Requirements

• 2 years of hands-on experience in Performance Marketing roles
• Knowledge of main digital marketing channels, especially Google Search and Facebook
• Experience in handling WEB campaigns is a must-have
• Good knowledge of Google Analytics and its reporting tools
• Familiar with reporting and manipulating data. Ability to handle large and complex data, proficiency with Excel
• Excellent written and verbal German (C1 Level and above)
• Excellent written and verbal English communication skills It is good to have
• Experience with CDP/CRM tools such as Segment or Blueshift
• Experience with Google Tag Manager and landing page/website builders (e.g. Landingi, Tilda, or WordPress)
• Good understanding of mobile traffic and mobile app tracking (Adjust, Appsflyer), app campaigns
• Experience with other ad sources (such as Bing Ads, Apple Search Ads, and CPA networks)
• Background of promoting FinTech or banking products/services will be a big plus

Benefits

As part of the bonify team, you'll have:

• The opportunity to take ownership from day one
• The chance to thrive in a dynamic and flexible startup environment.
• Access to extensive coaching and training programs through our personal development budget
• 25 vacation days
• Private health insurance
• 1:1 language classes in both German and English.

The Company is committed to the principle that no employee or job applicant shall receive unfavourable treatment on grounds of age, disability, gender reassignment, race, religion or belief, sex, sexual orientation, marriage or civil partnership, pregnancy, and maternity.

If you're ready to make a meaningful impact in the world of FinTech and embark on an exciting career journey, apply now to join bonify!