Your tasks
As the Head of Content, you will be a pivotal member of our marketing leadership team. Your primary responsibility will be to lead and oversee the Content, Social Media, Website Content, SEO and Translation activities at KoRo. Your role will be instrumental in crafting compelling narratives, driving engagement, enhancing our brand presence, and ensuring consistent messaging across diverse European markets.
Your tasks will include:
- Content Strategy: Create and implement a content strategy aligned with our brand, audience, and goals, ensuring consistency through cross-team collaboration.
- Localization and Adaptation: Collaborate closely with country managers and the other marketing heads and country leads to adapt and localize marketing initiatives for each European country. Ensure cultural nuances and preferences are integrated into all content and campaigns.
- Digital Presence: Oversee the development and optimization of website content, ensuring a seamless user experience, high-quality visuals, and SEO optimization to drive organic traffic.
- Analytics and Insights: Use data-driven insights to measure content and campaign effectiveness, refining strategies based on performance metrics and trends.
- Team Leadership : Manage and mentor a team of content creators, social media specialists, SEO experts, and translators. Inspire and guide their efforts to achieve outstanding results.
Your profile
- Ideally, you would be available to start as soon as possible, but no later than January. This position is a maternity leave cover and is therefore limited to approximately 12-14 months (depending on your start date).
- You hold a Bachelor's degree in Marketing, Communications, or a related field.
- You have proven experience in content management, digital marketing, and/or brand management, with a strong focus on strategic, data-driven decision-making.
- You live in Berlin or the surrounding area, or are willing to move to Berlin for your new job.
- You are fluent in English and ideally have good German, French and/or Italian language skills.
- You bring strong leadership skills with the ability to inspire and manage a diverse team.
- You have experience leading marketing initiatives across multiple European countries, accounting for cultural and linguistic nuances.
- You are proficient in SEO, social media, and content management or e-commerce platforms.
- You possess excellent communication and interpersonal skills.
- You have a data-driven mindset, with the ability to analyze performance metrics and adjust strategies as needed.
What you can expect from us
- Our colorful team is ready to be enriched and inspired by your ideas: help building the future of food retailing in our fast-growing start-up!
- Extensive onboardings which will prepare you for your various and challenging tasks
- Flexible working hours and home office options to ensure a good work-life balance
- A beautiful and modern office in Berlin Schöneberg, easy to reach by public transport – and we cover the costs of your monthly BVG (public transport Berlin) ticket
- Find your way (back) to the gym thanks to fitness cooperations with Urban Sports Club or FitX
- Optimal performance thanks to a modern MacBook.
- Well equipped office kitchen with fresh fruit, delicious KoRo snacks, coffee and tea
- 20 % discount in our KoRo online store
- Regular team events and joint activities as well as legendary company parties
Sounds good?
Then send us your application and all other relevant documents (CV and motivation letter) via our website.
We are looking for real team members! We are curious to know who you are and what moves you, so feel free to tell us already in a few introductory sentences.