Marketing Lead (all genders)

Job Type: Full-Time, Location: Remote/Flexible

Imagine working from places others only visit on vacation - sounds like a dream, right? LUBYO is an online platform that helps businesses and their employees easily implement, manage, and book legally compliant workations.

Our solution targets companies implementing or enhancing remote work and workations, helping them improve employer branding, boost employee retention, and attract new talent. We are looking for a multi-talented Marketing Expert to help us realize our business vision. Work directly with our founder Roman to bring an innovative product to market and achieve growth goals together.

Tasks

• Brand Development: Build and maintain a strong brand identity and positioning in the remote work and workation market.
• Product Messaging: Craft clear and impactful messaging that resonates with our target audience and effectively communicates the unique value proposition of our product.
• Market Entry Strategy: Define and implement a strategic plan for entering the market, including identifying key segments, positioning, and competitive analysis.
• Investor Relations & Fundraising: Work with the founding team to develop and articulate a compelling marketing vision for our product and platform. Your goal is to ensure that potential investors clearly understand our solution and its market potential.

Requirements

• Work experience in a startup environment is highly desirable.
• Proficiency in digital marketing, CRM tools, and data analysis.
• Strong writing and communication skills for creating compelling content.
• Ability to manage public relations and build relationships with media and influencers.
• Hands-on skills in design, video, text, and picture production is a big plus.

Benefits

• We offer you a fair share of co-founder equity in the company.
• Please note that there will be no remuneration until we secure funding.
• We value and appreciate both work and personal life, striving for a healthy work-life balance. After the initial start-up phase, we will introduce a 4-day workweek for all employees.
• We practice what we preach. At LUBYO, you can work from anywhere in the world, including those dream vacation spots.
• We are a remote-first company with the highest amount of flexibility: Decide yourself where and when you are going to work.
• This is your opportunity to grow with the company, shape its future and your own role.

Personality & Attitude:

Finding the perfect match on a personal level is crucial. If you resonate with the following description, we should definitely connect:

• A general can-do attitude is more important to us than constant criticism.
• You prefer to see problems as a challenge and are always eager to find a solution.
• Be critical and realistic, but pay attention to your colleagues and see if they are ready for your feedback.
• Working in an early stage startup always comes with a lot of uncertainty and challenging issues - we are looking for someone who is excited about the startup life with all its ups and downs.
• We appreciate motivated people, be ready to share this fire in your eyes.
• Good mood, positive thinking and a smile can work wonders - let us create a positive environment together.

LUBYO is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.