Jobs in Germany
The Opportunity
The Digital and Social Media Lead will be responsible for developing and overseeing Urban Sports Club's global, and local, digital and social media strategies. This role will ensure alignment across all regions and focus on increasing engagement, brand awareness, and community involvement through digital channels, community events, and content initiatives such as podcasts and advertorials.
Your responsibilities
- Digital & Social Media Strategy: Develop and oversee global and local digital strategies, ensuring alignment across regions and staying updated on trends.
- Content Creation & Management: Lead global content initiatives, managing platforms and creating brand-aligned content in collaboration with creative teams.
- Community Engagement: Support local events and ensure they align with brand strategy, while promoting effective community engagement.
- Performance Tracking: Establish and monitor KPIs, analyse reports, and refine strategies based on social listening and performance insights.
- Collaboration & Leadership: Work closely with global teams, guiding local teams on digital initiatives and fostering best practices.
- Budget Management: Oversee and allocate the social and digital media budget, ensuring efficient resource management.
What you need to succeed
- 5 years proven experience in the field of Social Media Marketing, and at least 3 years managing international teams.
- Strong understanding of digital content creation, including podcasts, advertorials, and social media content.
- Experience in supporting and overseeing community events, ensuring their promotion across digital channels and alignment with the overall brand strategy.
- Excellent analytical and reporting skills with a focus on KPI's and social media metrics to identify needs & opportunities and steer and adapt local approaches accordingly.
- Strategic mindset: Ability to act as a strategic advisor and collaborate with local teams to develop strategies based on their local needs.
- Challenger mentality: self-driven, with a passion for challenging the status quo and developing new tools based on identified needs and opportunities.
- Hands-on mentality: Willing to support local teams in the execution of social media and digital action plans
- Fluent mastery of English and German necessary
Our offer to you
- A free Urban Sports Club L Pro
- We're working in hybrid mode, offering you the flexibility to work onsite and from home
- WorkOUT Life Balance: 30 days paid vacation per year, flexible working hours, free access to our Employee Assistance Program, plus up to 3 months of remote working from anywhere in the EU, desk swap policy allowing additional remote working time from our other European offices
- Regular team events and other initiatives helping employees to stay productive, healthy and engaged during hybrid mode
- Personal development perks including an annual budget for books and online trainings, regular internal trainings, German and English language classes
Urban Sports Club is committed to providing a friendly, safe, and welcoming environment for everyone who applies for a position or already works with us, regardless of their sports preferences, gender, gender identity and expression, sexual orientation, disability, physical appearance, body size, race, age, or religion (or lack thereof).
Jobs at Urban Sports Club
Helpful information
Job recommendations
-
-
-
3.494 €
Berlin
-
